We audited all 49 Batemans Brewery pubs across Lincolnshire & East Midlands using our proprietary Pub Health Index — a 100-point scoring system measuring 6 pillars of digital health using publicly available data only.
5 pubs reach "Thriving" status (Band A). Nearly half the estate (19 pubs, 39%) sits in Band D — Critical — meaning they are effectively invisible to the digital-first customer who now drives 70%+ of pub discovery.
The strongest performers — Red Lion (Swaffham Prior), Carpenters Arms (Boston), Willoughby Arms (Willoughby) — show what's possible when individual publicans invest in digital. But these are exceptions. The estate average is 51/100, firmly in "At Risk" territory.
This represents a significant untapped opportunity. A coordinated digital programme across the estate could lift 19+ pubs from Critical to Stable within 90 days.
| # | Pub Name | Location | Score | Band | Rep | Vol | Pres | Eng | Web | Resp | Cont |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Red Lion | Swaffham Prior | 88 | A | 17 | 13 | 16 | 10 | undefined | undefined | 16 |
| 2 | Carpenters Arms | Boston | 83 | A | 17 | 9 | 11 | 17 | undefined | undefined | 16 |
| 3 | Willoughby Arms | Willoughby | 82 | A | 17 | 13 | 16 | 17 | undefined | undefined | 4 |
| 4 | Woolpack | Louth | 82 | A | 17 | 17 | 16 | 17 | undefined | undefined | 0 |
| 5 | Ship Inn | Retford | 81 | A | 15 | 13 | 16 | 17 | undefined | undefined | 4 |
| 6 | Olive Bar | Doncaster | 78 | B | 13 | 17 | 16 | 17 | undefined | undefined | 0 |
| 7 | Red Lion | Mumby | 78 | B | 17 | 17 | 11 | 17 | undefined | undefined | 0 |
| 8 | Fighting Cocks | Corby Glen | 77 | B | 17 | 9 | 16 | 17 | undefined | undefined | 4 |
| 9 | Woolpack Pub and Kitchen | Wainfleet | 76 | B | 15 | 13 | 16 | 17 | undefined | undefined | 0 |
| 10 | Ball House | Boston | 75 | B | 17 | 17 | 11 | 17 | undefined | undefined | 0 |
| 11 | Ladybower Inn | Bamford | 75 | B | 15 | 17 | 11 | 17 | undefined | undefined | 0 |
| 12 | White Hart Inn | Metheringham | 75 | B | 15 | 13 | 11 | 17 | undefined | undefined | 4 |
| 13 | White Hart | Nettleham | 75 | B | 15 | 13 | 11 | 17 | undefined | undefined | 4 |
| 14 | Kings Head | Freiston | 72 | B | 17 | 9 | 16 | 17 | undefined | undefined | 0 |
| 15 | Mill Inn | Boston | 71 | B | 17 | 17 | 11 | 10 | undefined | undefined | 4 |
| 16 | Bricklayers Arms | Old Leake | 63 | B | 17 | 17 | 11 | 5 | undefined | undefined | 0 |
| 17 | Black Bull | Ruskington | 57 | C | 17 | 9 | 11 | 5 | undefined | undefined | 0 |
| 18 | Five Bells | Butterwick | 56 | C | 17 | 9 | 11 | 5 | undefined | undefined | 0 |
| 19 | Ship Inn | Chapel St Leonards | 55 | C | 17 | 13 | 6 | 0 | undefined | undefined | 4 |
| 20 | Carpenters Arms | Fiskerton | 54 | C | 17 | 13 | 6 | 0 | undefined | undefined | 4 |
| 21 | Waggon & Horses | York | 54 | C | 17 | 17 | 6 | 0 | undefined | undefined | 0 |
| 22 | Red Lion | Revesby | 53 | C | 17 | 17 | 6 | 0 | undefined | undefined | 0 |
| 23 | Old Chequers Inn | Croft | 51 | C | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 24 | Kings Head | Bonsall | 50 | C | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 25 | Sanctuary Inn | Bolsover | 50 | C | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 26 | Crown Inn | Trunch | 49 | C | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 27 | Queen in the West | Lincoln | 49 | C | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 28 | Kings Arms | Norwich | 48 | C | 15 | 13 | 6 | 0 | undefined | undefined | 0 |
| 29 | Coach and Horses | Boston | 47 | C | 17 | 9 | 6 | 0 | undefined | undefined | 0 |
| 30 | Kings Arms | Boston | 47 | C | 15 | 13 | 6 | 0 | undefined | undefined | 0 |
| 31 | Champion | Norwich | 36 | D | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 32 | Royal Oak | Mareham Le Fen | 36 | D | 17 | 13 | 6 | 0 | undefined | undefined | 0 |
| 33 | Butcher & Beast | Heighington | 34 | D | 17 | 17 | 0 | 0 | undefined | undefined | 0 |
| 34 | Plough | Nettleham | 34 | D | 17 | 17 | 0 | 0 | undefined | undefined | 0 |
| 35 | Treaty of Commerce | Lincoln | 34 | D | 17 | 17 | 0 | 0 | undefined | undefined | 0 |
| 36 | Bell | Burgh Le Marsh | 32 | D | 13 | 13 | 6 | 0 | undefined | undefined | 0 |
| 37 | Victoria | Lincoln | 32 | D | 15 | 17 | 0 | 0 | undefined | undefined | 0 |
| 38 | Dog & Bone | Lincoln | 30 | D | 17 | 13 | 0 | 0 | undefined | undefined | 0 |
| 39 | Kings Head | Horncastle | 30 | D | 17 | 13 | 0 | 0 | undefined | undefined | 0 |
| 40 | Palmerston Arms | Peterborough | 30 | D | 17 | 13 | 0 | 0 | undefined | undefined | 0 |
| 41 | Red Cow Inn | Fishtoft | 30 | D | 17 | 13 | 0 | 0 | undefined | undefined | 0 |
| 42 | Castle Inn | Freiston | 28 | D | 15 | 13 | 0 | 0 | undefined | undefined | 0 |
| 43 | Fairways | Brinsworth | 26 | D | 13 | 13 | 0 | 0 | undefined | undefined | 0 |
| 44 | Londesborough Arms | Metheringham | 26 | D | 17 | 9 | 0 | 0 | undefined | undefined | 0 |
| 45 | Plough Inn | Horbling | 26 | D | 17 | 9 | 0 | 0 | undefined | undefined | 0 |
| 46 | White Hart | Old Leake | 26 | D | 17 | 9 | 0 | 0 | undefined | undefined | 0 |
| 47 | White Hart | Sibsey | 26 | D | 17 | 9 | 0 | 0 | undefined | undefined | 0 |
| 48 | Lord Nelson | Great Yarmouth | 24 | D | 15 | 9 | 0 | 0 | undefined | undefined | 0 |
| 49 | White Hart | Great Staughton | 23 | D | 17 | 6 | 0 | 0 | undefined | undefined | 0 |
PubPostPro provides done-for-you social media, review management, and digital strategy for pub estates. We can lift your Band D pubs to Band C within 90 days — and your Band C pubs to Band B within 6 months.
Starting from £150/pub/month for estates of 10+ pubs.
Let's Talk — [email protected]Or call Tom Fairhall: 07920 754 997
Each pub is scored across 6 pillars using publicly available data only — no pub cooperation required. Scores are based on data gathered August 2026.
Health Bands: A (80-100) Thriving | B (60-79) Stable | C (40-59) At Risk | D (20-39) Critical | F (0-19) Invisible